Natalie Bezděková

I am a student of Master's degree in Political Science. I am interested in marketing, especially copywriting and social media. I also focus on political and social events at home and abroad and technological innovations. My free time is filled with sports, reading and a passion for travel.
29. 05. 2024 | Natalie Bezděková
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The Google I/O developer conference, held on May 14, brought a number of significant innovations with an emphasis on advances in artificial intelligence. Sundar Pichai, Google's CEO, introduced several key innovations. Google introduced a major enhancement to its AI model, Gemini 1.5 Pro. This model, originally launched with an information pr...

28. 05. 2024 | Natalie Bezděková
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In today's dynamic retail world, customers have more shopping options than ever before. Online shopping has radically changed the way we acquire goods, but traditional brick-and-mortar stores still hold their place. This article compares online and offline stores and examines their advantages and disadvantages to provide a complete overview of b...

27. 05. 2024 | Natalie Bezděková
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Employees in office occupations spend a large part of their lives in offices, which increases the importance of a good working environment for their health and efficiency. The modern trend is smart offices, which, in addition to having a positive impact on employees, offer companies systems for energy saving, security and asset protection. A ...

26. 05. 2024 | Natalie Bezděková
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Shocking scenes took place last weekend on the German island of Sylt, where a group of exuberant young people celebrated the start of the tourist season. With smiles on their faces and music playing, they shouted the slogans "Germany to Germans, foreigners out!" (Deutschland den Deutschen, Ausländer raus!). Many of them filmed these moments o...

25. 05. 2024 | Natalie Bezděková
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In 2021, El Salvador became the first country in the world to adopt bitcoin as an official currency. The move brought the Central American country not only profits and international attention, but also criticism. However, the main expected benefits are still missing - investors are still shunning El Salvador and locals continue to rely on the US...

25. 05. 2024 | Natalie Bezděková
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Driven by the boom in artificial intelligence (AI), US company Nvidia has grown significantly over the past year, so that its market value now exceeds the entire German stock market and even the gross domestic product of Russia or Canada. Only seven global economies and companies like Microsoft and Apple are ahead of it. When it released its ...

24. 05. 2024 | Natalie Bezděková
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Windows laptops have long dominated the market due to their versatility, their wide range of offerings at different price levels, and especially the popularity of the Windows operating system. However, with the advent of the ARM architecture, which has proven itself in mobile devices, a new chapter is beginning to emerge. Apple has accelerate...

23. 05. 2024 | Natalie Bezděková
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Agency Contexto took over the communication for Merkur Toys. With a campaign on the Hithit platform and on social media, it targets parents with children to inspire them to get creative manually. "Help us show kids that creating and folding is fun," is the main message of the campaign led by Contexto. "Working on the project for Merkur is a m...

22. 05. 2024 | Natalie Bezděková
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The huge success of Sense Arena, a Czech startup that focuses on virtual reality training. This innovative approach has attracted the attention of not only the famous NHL hockey team, but also the ATP Tennis Tour, making Sense Arena an official partner of both of these prestigious competitions. Sense Arena's founder, Bohdan "Bob" Tetiva, used...

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